Hello, I'm
Jassonn Pangestu
The Founder of Niori
Engineering the backbone of high-performing businesses
About Me
I founded Niori off the back of a career that started in technical growth strategy and evolved into building full-stack AI systems for brands looking to scale intelligently. My ambition is to bring a genuine understanding of how businesses are managed and scaled into every automation I build, creating systems suited specifically to each client's challenges and strengths.
Development
AI & Automation
CRM & Lead Operations
Data & Reporting
My Projects
Real automation systems I've built for businesses across multiple industries.
AI-Powered Accounting System for Indonesian Fintech
Self-hosted PSAK-compliant accounting platform with AI receipt capture, 3-way purchase match, DB-enforced ledger invariants, append-only audit trail, and a Telegram AI agent for chat-based bookkeeping.
AI Voice Call Lead Qualification System
AI voice caller that warms up leads, qualifies interest, and books calendar meetings automatically.
HubSpot AI Voice Call Agent – 10x Follow-Up
AI call agent that triggers 10 follow-up calls on HubSpot leads and updates CRM status automatically.
Zendesk Auto Ticket Categorization
Uses AI to read and categorize support tickets automatically, routing them to the right team.
Meta CAPI Integration for CRM Conversion Tracking
Server-side Meta Conversions API setup that sends high-quality CRM events back to Meta for better ad optimization.
GoHighLevel CRM & Automation Setup
Unified GHL setup that automates lead intake, WhatsApp follow-ups, and calling to prevent delayed responses.
Kommo CRM & WhatsApp Follow-up Automation
Automated an 8-day WhatsApp follow-up flow that stops when customers reply, ensuring no cold lead is forgotten.
Meta Ads → Kommo Lead Deduplication & Sync
Automated Meta-to-Kommo pipeline with deduplication, clean lead creation, and instant Slack alerts.
Shopify Daily Reporting Automation (12 Countries)
Consolidates daily Shopify and Meta Ads data from 12 countries into one clean sheet.
ROI Calculation Automation
Auto-generates ROI spreadsheets for each property by pulling live data and calculating income, ROI %, and forecast.
Bulk Property Title & Description Generator
Automated multi-branch workflow that updates titles & descriptions for every property category in one click.
Airtable to Square Inventory Sync
Automated inventory sync that updates Square directly from Airtable — no more manual product uploads.
FastField Reports to Ascora Automation
Automatically transfers 14 types of FastField reports into Ascora jobs, removing all manual downloading and uploading.
Typeform to Slack Instant Notifications
Sends clean, formatted Slack alerts instantly when new Typeform responses are submitted.
Let's Work Together
Looking to automate your operations, reduce manual work, or build an AI-powered workflow? Let's talk.
I can help you build:
- Custom App
- AI Agent
- End-to-end Business Automations
- CRM Automations
- AI Voice Agents
- WhatsApp Bots
- Real-time Reporting Systems
- AI Classification Workflows